Preparing For The Spotlight

From grassroots pathways to national team squads, the athletes and staff representing your organisation need to be ready to speak with confidence, protect their reputation and represent your brand well - on camera, in interviews and across social media.

Athletes, Coaches & Staff Preparation is Key

We design and deliver bespoke workshops and media training programmes for National Governing Bodies, federations and sports clubs, and have recently worked with the England FA and JETS (Jockeys Education & Training Scheme).

Media Training

Group and 1:1 media training for athletes, coaches, managers and staff.

We cover interview techniques, crisis-ready messaging, social media conduct and on-camera confidence.

Delivered in person or virtually, tailored to your organisation's sport, level and audience.

Workshops

Full-day or multi-session workshops on personal branding, content creation and reputation for your athletes, academies or squads.

These are built around your calendar and delivered by experts who understand elite sport from the inside.

England FA_Personal Branding Workshop1.PNG

Why Partner with Add Management

Direct experience working with National Governing Bodies including the England FA and Great British Racing / JETS (Jockeys Education & Training Scheme)
Content built specifically for elite sport and wellness - not generic corporate media training
Flexible delivery: in-person, virtual, single sessions or full programmes
Personalised training around club / sport key messages

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"Thank you Georgia, I can only talk from my own perspective but your delivery on the course really changed my perspective about the importance of how we as leaders operate within all the various media circles and platforms that are available these days. I went from hating the thought of doing media to having a much better understanding of how my Brand and perceptions can be influenced in both a positive and negative way.My shift in focus was largely down to the quality of your delivery. Thank you for your input across the days it was really invaluable."

Stephen Kirby, Assistant Coach,

Denver Summit FC

Preparing For The Spotlight

Athletes, Coaches & Staff Preparation is Key

Why Partner with Add Management

Direct experience working with National Governing Bodies including the England FA and Great British Racing / JETS (Jockeys Education & Training Scheme)