Our Story
Where Passion Meets Purpose: we have a relentless commitment to adding value. We're a PR and talent agency empowering clients to dream bigger and achieve more. We're committed to doing things differently with a passion for seeing others thrive.

Mission
Transforming how athletes, talent, and entrepreneurs are represented and supported by building genuine, trustworthy relationships. We’re here to connect ambitions with opportunities, driving growth for today and the future. With a fresh approach and a passion for seeing people thrive, we’re committed to doing things differently - empowering you to dream bigger and achieve more.
Our Founder
Georgia Adderley is the founder of Add Management with a passion for business, sport and entertainment. She has worked in the marketing and PR sector for over a decade.
She holds a Master of Business Administration (MBA) with Marketing, a BA Honours Degree in Broadcast Journalism, various CMI marketing accreditations and is a FIFA Licensed and FA Registered Football Agent.
Georgia's focus remains on making a positive impact wherever she can. She has worked with athletes across a number of sports, innovative founders and influencers to improve their PR and personal brand.

Our Ethos
Public Relations (PR), personal branding and talent management that always adds value..
Get in Touch
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